in Thoughts

Entering a crowded market

“Don’t be afraid to enter a crowded market – just be better than everybody else.” — Bob Parsons, GoDaddy

I once met a man who emigrated to the US from Mexico with basically nothing, then eventually became a Porsche-driving millionaire. His industry? Shipping palettes.

His message was the same: in a crowded market, there’s always room for one more.